Saturday, August 6, 2016

Opening ceremony: Video technology mapping will be used … – Administrators

Today millions of people will be with an eye toward the opening ceremony of the Olympic Games Rio 2016. In addition to the musical attractions and artistic events, the technology will highlight the party that unites hundreds of nations. The projection mapping, in a simplified fashion is the ability to adapt a video asset to the volumetric structures will be part of this conclusion.


 

At the opening ceremony, this technology will make a match between the ballet and his choreography with dynamic images and lights a projection mapping can provide.


 

If you are interested in passing on the expectations of the technology at the ceremony or want to perform further analysis of what will be presented, leave available to Lina Lopes, artist and designer in Digital Media, which works with mapping video projects.


 

Below submit a brief biography of the artist, and ask some questions that can help to understand the technology.


 

What is projection mapping?


  

LL: The video mapping term refers to the ability to adapt a video material to the volumetric structures. Something like design a shirt sleeve, for example, the fabric is flat and all thought of who will fabricate the shirt of this flat material wrap an arm that has thickness, volume and curves. The video would be the tissue and arm support for projection. So the challenges are how to produce a video material that fits on buildings and other uneven surfaces and on top dialogue with the forms of the facade. Not all video mappings are large-scale, you can do this type of work also in indoor spaces such as interior design in homes, offices and museums for example.


 

Video mapping the Olympics

 

LL: More striking still is when these gigantic projection elements of the dialogue with the human body scale. And this is the bet of the opening of the Olympics, making a game between the corps de ballet of the opening and his choreography with dynamic images and lights a video mapping can provide. The allure of having immersed visual field images that take all the senses are magnified when there is a human body in comparison to the scale. Besides being very challenging for those who produced the mapping, it is a challenge for the choreographer and the director general to talk different languages. This Olympics will be the first to have a video mapping on its opening this because the technology that allows this is very recent. And also because the professionals involved in the creation also need to have a repertoire. It has little more than a decade of mapping video market, and like any technology, it has to gain the trust of its users until finally you can make an event of this size. Most of the projection is a pin on the floor, but the differential and the height of this projection mapping the Olympics should even stay for the screen effect of the account and sync with the lights. This screen looks holographic displays when the dancing silhouettes and becomes magical when she herself becomes an element of choreography. The second strong point of view of the projection mapping is the synchronization of the lights in the colors of the projection. This technique is relatively recent, today software and programming and LED technology allow dialogue and video sources can control the colors and even the movement of the lights. And most importantly, perhaps few know, artists are Brazilian. Brazil is one of the countries that use the technique and more appropriated the language at all scales. Brazilian artists of mapping video are very well regarded in the international arena. The opening of the Olympics proves it.

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