When save is to rule the technology becomes partner – Time

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In! hand. AondeConvem user of the Hilmara Fernandes singer leverages technology to save time on the purchase

POSTED ON 11/16/15 – 4:00 a.m.

ludmila Pizarro

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 The drop in retail sales of 2.2% in the year to September, according to Boa Vista SCPC, is a consequence of the brakes that Brazilian consumers have adopted in the face of economic crisis. To help you spend less, the technology has been used as an ally. Both web pages that compare price as mobile applications can ensure final values ​​up to 30% smaller.

 

 The administrator and manager Renata Costa, 35 already learned how to make technology an ally in purchases. She managed through the site Lowered now buy for R $ 670 sewing machines that cost initially R $ 980, a savings of almost 32%. In another purchase, a stove R $ 650 went for $ 478. She got 26% discount and the application also indicated a discount coupon.

 

 For Renata, the economy is the primary driver to use the tools. “Use (applications) always when I need to buy something more expensive, because money is not easy for anyone,” he says. For her, the Internet is easier to get discounts than in physical stores. “The discounts are greater in the physical store because the seller is limited to a certain percentage. Since this application compares the price of several stores. If the person has a little bit of patience and is programmed to buy, she can get a much greater discount “, says.

 

 Nine out of ten consumers behave like Renata, according to research from the Credit Protection Service (SPC Brazil). The study indicates that 90% of Brazilians with Internet access have a habit of doing research online before making purchases in physical stores. The behavior is common in all age groups, but reaches its peak, 93% among individuals 18-34 years.

 

  No hit leg. For Hilmara Fernandes singer, however, more than economy, the applications help in practicality. Hilmara uses the mobile application AondeConvem, pointing offers that are close to users through a browser. “When you open the app, it immediately shows what is on sale in the vicinity of where you are. Has little map and you customize the filters, “he explains. “The facility is that you will have the right offer, without hitting leg aimlessly in the mall,” he concludes.

 

  empty Cart

 

  drop . Research from Kantar Worldpanel showed that in the first half of 2015, consumption in the supermarket was down by 3% compared to the same period last year. It was the first drop in five years.

 

  Releases arrive in Belo Horizonte from this week

Consumers of Belo Horizonte are gaining new technological tools to help save the purchases. This week, the Facilista application is launching its new version on Android with geolocation. Now the application, and to view the price of products at various outlets for comparison, which shows the nearest location.

  According to the director of Facilista, Leonardo Cioti, “the version for iOS should be available by the end of the year,” he says. He says that one of the application’s advantages is the ability to search prices a shopping list and not just each product separately. “So, you know which supermarket has the largest number of items of interest and what the total purchase to decide where to buy” he says.

Innovation. In December this year, Belo Horizonte will also receive the first time TagPoint platform, which uses the beacon technology, an internal browser that works via bluetooth and was developed by Apple. “The platform is a price search engine, but can be used for promotions lightning, product information and other features,” explains the entrepreneur Marcelo Lacorte, which will bring TagPoint for the mining capital.

He explains the store that has the beacon can provide any information or offer for customers who have the app, free and available for Android and iOS on your phone. “In addition to the commercial opportunities, the technology can also be used in museums,” says Lacorte.

  Boalista

  Participatory. collaborative application where users indicate prices, promotions and shops. You can also set up and manage your shopping lists and review products and merchants. Is available throughout Brazil and has versions for Android and iOS.

  Facilista

  Easier to find. An application with geolocation version will be released this week. With the update, you can users to identify the nearest site offers research. Compares prices of a shopping list in various supermarkets. Only available for Android.

  AondeConvem

  Virtual Rack . Platform releases of trade deals (supermarkets, drugstores, shoe store) according to the user’s location. The promotions are the same as promotional leaflets and the user can set filters through the kind of offers that you prefer to receive. . Available for Android and iOS