RIO – The connection between nanotechnology and a coat of paint can be much closer than you think. In recent years, manufacturers of these products plunged into a true technological revolution to reach a card product that glitters as infinite the naked eye. There inks unscented, or drying in record time, and also with other thermal properties. Not to mention the ever-increasing variety of tones and colors
-. The industry in this sector is constantly evolving and developing to meet both the needs of end consumers and the painters – says the chief executive of Brazilian Association of Paint Manufacturers, Dilson Ferreira.
He said that to deal with these demands, the factories began to invest in modern and equipped laboratories, where they develop their products. A strong example, he said, are paints with thermal functions, able to absorb and repel the heat
-. In these, are being employed principles of nanotechnology – illustrates it
A. of the copies available in the market is the Metalatex Eco Thermal tile, Sherwin-Williams. The product is sold with the promise to reflect solar energy, keeping the milder temperatures in the summer, and transfer the energy absorbed by the tile to the indoor environment in winter. According to the manufacturer, the line lowers by 30 ° C the painted surface and by 1 ° C internal temperature.
The Company innovations portfolio also includes products such as Metalatex Elastic which has rubber in its composition, is indicated for the outside of buildings. This formula allows immediately repel water, making it drips soot loading, thus assuming a “self-cleaning” characteristic.
In addition, its elastic property allows it to track the surface drives, avoiding microcracks.
HQ TECHNOLOGICAL
The manager business marketing, Eginaldo Franzão says that a significant part of these changes leaves the center of the technology manufacturer in Cleveland, USA. But there is much developed in Brazil. This is the case of Metalatex Coastline, sold as an acrylic paint high performance for outdoor
-. We realize that some Brazilian coastal regions prioritize strong colors. Then, a formulation adapted to provide these shades in a product with greater resistance to fading caused by the sea air. It was so successful that people are using to inside the country -. Franzão illustrates
The Coral follows the same direction. According Mateo Lazzarini, technical manager of AkzoNobel Decorative Paints, innovation is a priority. Not coincidentally, the company has MRI equipment that only three Brazilian companies have equal. The result of this technology investment products are as decorates Light & amp; Space, the particles reflect double the light, and Coral Super Wash, an acrylic ink with an additive which acts on the walls, so that liquids such as water, coffee, soda and wine are repulsed.
in this, as Lazzarini says, many of these advances unfolds in sustainable solutions. This is the case of products whose resin is extracted from PET bottles
-. Reusing the raw material in this way, we decrease the impact of the extraction of fossil and finite component, which is oil – says <. / p>
So many increments also created the need for a new approach by painters. Therefore, the manufacturers themselves invest in training. Just last year, AkzoNobel has trained 60,000 professionals across the country, a number that should be repeated this year
-. These products require the painter a little more training so that the results, in fact, appear – justifies Lazzarini
the coordinator of the store Amoedo + Design, Sonia Martinelli, who knows the end public, explains that the training of painters is indeed important. Without it, the technology runs the risk of losing
-. These innovations have really changed the scenario. To get an idea, we have products today with factory warranty for two years against fading. There are also many easier options to apply and smell-free. But as require specific application, the downside is that there are still few people prepared to deal with them. – Reflects Sonia
– Some products involve steps such as a preparer background before application. If the painter ignores it, the ink will not provide all the benefits promised.
Sonia says that the public well accepted so many novelties. When the sale is assisted and benefits fully explained, the client ends up taking
-. With so many specifics, no more choose the paint by color alone. You can find specific types for each environment and need. There is no smell and acrylic options that block 90% of germs to the wall. Are great for environments with children. – Exemplifies
All that glitters is GOLD
The interior designer Rosa Prado, in turn, encourages customers a little weight before so many outlandish offers in stores. According to her, which is a partner of AR Interiors, some things have not changed.
– The best ink value for money inside the house remains the satiny acrylic because if dirty you just need to pass a cloth – guarantees, stressing that the great evolution, in fact, was the increase in variety of colors and reducing the smell in enamel paint.
According to her, there is some “small talk” around some products, the results are not as noticeable. Therefore, it is guard
-. My advice is to talk to an interior designer or architect. We are in the market and knows these products. A well-trained painter can also help a lot, since it tests these inks – advises
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