Video shows how technology can be hellish in the future – EXAME.com

Sao Paulo – A new film, for about six minutes, directed by the designer and filmmaker Keiichi Matsuda, reveals shocking how the technology can turn into something extremely chaotic and disturbing in the future <. / p>

video conceptual, called Hyper-Reality (or hyper-reality, in free translation), brings a “kaleidoscopic and provocative vision of the future in which physical and virtual realities are mixed and the city is saturated media, “according to the film release site.

the production features a futuristic perspective of augmented reality technology, which aims to merge the real world and the virtual and can be experienced by devices such as Google Glass .

the idea is that when wearing these kinds of glasses the user sees a simulated environment, with different possibilities of interaction and has a totally different interpretation of it would have without the lenses.

From the point of view of augmented reality, the Matsuda film is a critique of technological advances, showing how they can turn into a real tyranny for their customers, with all your ads, visual effects and . excess information

Check out the following video:

the project was paid through a successful campaign on Kickstarter, crowdfunding platform .

This is the work more redolent of Keiichi Matsuda, who has performed before other internationally recognized productions, always focusing on the implications of new technologies on human perceptions.

to prepare your installations, videos and design objects, Matsuda created a multidisciplinary studio that investigates the limits of dissolution between the virtual and physical world and uses concepts of architecture, technology and interactive media to offer new perspectives on cities.

his works have been exhibited in museums devoted, as the Victoria & amp; Albert Museum in London, the Art Institute of Chicago, the MoMA in New York, in addition to the Shanghai Expo, a trade fair held annually in Shanghai that is known worldwide. Moreover, the filmmaker has won several design awards, design, innovation and cinema.

Woman uses Google glasses

Sao Paulo – Daily,” explorers “of the Google Glass have released videos and photos captured with the augmented reality glasses of Google . The original video device ad shows a young moderninho who wants to learn to play an unusual musical instrument.

After eating with a friend in a cool Food Truck, trucks serving gourmet versions of street food, the user then performs a virtual serenade your girlfriend. And it is precisely the climate “cool” this video that made the glasses virassem parodies target internet apart.

In a brief search on the YouTube , you can find dozens of videos satirising the use of Google glasses. Check out this gallery some of the best Google Glass parodies.