Today we live in the greatest crisis the country has ever seen, and the entrepreneurs who gave back on top and won their way fighting to keep your place in the market. However, the IBGE reported that of the ten companies, six did not survive the first five years of activity.
The study says that “of the 694,5 thousand companies in 2009, only 275 thousand (at 39.6%) were still in operation in 2014. After the first year of operation, more than 157 thousand (22,7%) closed the door”.
The director of the LTA-RH INFORMÁTICA, Alexander Barcelos, explains that the numbers should not change in the next few years until the economy recovers at least part of their growth. In addition, the expert indicates that innovation is the way out for those who do not want to close the doors on the private initiative.
Already in the public sector, a segment that more work, Barcelos reiterates that the efficient management of the IT optimizes resources and increases productivity, availability, and performance without waste of investment.
“The word of the moment is the management and technology, that is, to align the Information Technology with the strategic part of the business is essential to remain in the battle of survival,” she says.
The form of execution of the processes had a thorough transformation and this is due to the technological advancement that the world lives. Today, more than ever, those that don’t invest in innovation falls behind and loses to who reacts to the current strong that the crisis imposes.
“The thing is to mess in the business model and investing in Technology to optimize the process and labor. With a focus on productivity and on the ecosystem that do more in less time, the company reduces the hours spent on the unnecessary to focus on what really makes the difference: the new ideas, the strategic thinking and excellence in the provision of the service”, complete.
Information Technology is the best tool to acquire competitive advantage and will be so for hundreds of years. If a company chooses not to invest in tools that optimize their processes and routine, quite possibly not be able to continue active in the current brazilian scenario.
“in Addition to all this, there is also the fact that the technology decreases considerably the number of errors on the executed projects, and companies increase the chances of keeping the business they already have. Keep the old customers is as important as acquiring new partners and this precise thought to be among the priorities of the company,” he says.
The presence of intelligent management and efficient causes that processes are interconnected with all of the team. In addition, the IT specialists that are part integral and essential part of the management of business processes will always be a more strategic work.
“Strategy is the basic pattern for any organization. Do not just think or have good ideas, you need to know when, where, and how to run them. In fact, more than that, you need to do this with the right people. A good management – combined with the professionals that are prepared and to the tools that are well-established causes that business to stay strong and face the storm that we are facing in the country”, he concludes.
in addition, the public organisations that are able to unite strategy and IT certainly will be acting in a responsible manner, as explains the director. “The amount of data that the government accumulates cannot be measured. Without a technology infrastructure organized and tools that assist in the optimization of the information, the public administration will be completely compromised”, alert.
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